Sometimes it can be tricky to identify what will be popular in the years to come, but that doesn’t stop big data from trying. Cultural anomalies are particularly difficult to predict, but an algorithm is attempting to predict which modern novel will become the next big bestseller. Jodie Archer, author of an upcoming book titled The Bestseller Code: Anatomy of the Blockbuster Novel, takes a critical look at what makes something popular amongst consumers--particularly in regard to literature.
Big data is changing the way that the world works. Businesses are looking at big data to discover new trends in various industries. Additionally, big data is being applied to maintain the health of both humans and the environment, including the endangered rainforests.
Unless you have been vigilant about covering your digital tracks, you’ve likely got your personal information floating all over cyberspace and it’s being used for who knows what. Most of this personal data is used for marketing purposes, but hackers like to get in on the data-collecting action too. Being aware of how your personal data is collected is the first step towards getting a handle on it.
Big Data is an important part of any business. Without understanding trends in the consumer populace, how can you hope to sell your product? Unfortunately, many companies don't know how to handle big data, and this holds back their earning potential significantly.
The Internet of Things is on its way, and we are seeing new applications for web-connected devices every day. Perhaps one of the most interesting ways to use Internet of Things technology is its integration into agriculture, or more specifically, artichoke growing at Ocean Mist Farms in Salinas Valley, California.
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